March 1, 2006

...And Really Not: Ajax with Bleach

...and Really Not is a section devoted to those decidedly unnatural products that we just can't seem to purge from our lives. Today's candidate: Ajax with Bleach Powder Cleanser.

Here is a perfect example of why being sustainable and ecologically conscious, in my opinion, can get us only so far:

The other night as my two year old was finishing up dinner, I realized that I had forgotten to clean the bathtub. I grabbed my bottle of Seventh Generation cleaning product and quickly went to work scrubbing out the telltale toddler signs. Worry-free, I filled the tub and set my child into it confident that even if all of the cleaning agent had not rinsed away, her bathwater was still relatively drinkable (an extremely important qualification for toddlers.)

Five minutes into bath time my husband was shouting and dangling our wet, naked child over the water like a used tea bag. The 2 year old had pooped in the tub. I did what any mother would do and cleaned the bathtub again, this time with Ajax with Bleach Powder Cleanser.

Yes, there is nothing natural or healthy about Ajax with Bleach. However, I feel that there comes a point in every kitchen sink and bathtub's existence (roughly every two weeks), when simple formulas of glycerin and vegetable proteins are like fighting wars with Swiss Army knives.

I try to save the world with my eco-friendly products a little bit. And then every two weeks I try to save the rest of us.

About the Colgate-Palmolive Company: The original Colgate company was started by William Colgate, an English immigrant who peddled starch, soap and candles in New York City in 1806. Today, Colgate is a $9.9 billion dollar corporation and sells products in over 200 countries and territories. The company is the global market share leader in toothpaste, hand dishwashing liquid, liquid hand soap, liquid cleaners and specialty pet foods.

The Colgate-Palmolive Company contributes to some 500 different charitable organizations around the world as well as sponsors their own programs dedicated to health and education. Their worldwide oral health program, “Bright Smiles, Bright Futures,” has exceeded $60 million, and reaches more than 50 million children in 80 countries every year. Over the past 13 years, Colgate has donated over $6 million to the Starlight Children’s Foundation.

According to the investor relations documents, since 1994, more than $80 million of its capital expenditure budget was spent to build and improve its environmental protection infrastructure such as wastewater treatment plants, air pollution controls and storm water protection systems. In addition, programs and capital are spent for packaging reductions, water use efficiency, and energy use efficiency.

Despite a 1999 voluntary moratorium on all animal testing of their personal care products for adults, the Colgate-Palmolive Company still tests on animals.

For more information on the company, read this document.

Ingredients: cleaning agents (calcium carbonate, sodium carbonate, anionic surfactants), bleach, quality control agents, fragrance, color

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Posted by Blogpire Productions at March 1, 2006 3:50 PM

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