January 22, 2010

New Natural Hair Care from Aveda Light Elements: Texturizing Creme and Shaping Wax

Screen shot 2010-01-16 at 9.14.43 AM.pngI am a huge fan of Aveda's Light Elements line. It is perfect for any hair type! Aveda has just introduced two new products to this popular line:
Light Elements Texturizing Creme:

Weightless texture with light hold for all hair types.

  • Amur corktree and barley blend adds moisture to hair.

  • Organic beeswax and pullulan help provide light, flexible all-day hold.

  • Plant emulsifiers from jojoba and soy give the product a soft and creamy texture.

  • A blend of gamma oryzanol (from rice bran) and Sasa veitchii (bamboo) helps protect hair from UV damage.

  • Spicy-citrus aroma features certified organic mandarin, ginger and Australian sandalwood.

Light Elements Shaping Wax:
Weightless texture with firm, pliable hold for all hair types.

  • Organic beeswax and jojoba wax help provide unique pliability

  • Pine rosinate and pullulan help give all-day strong hold

  • Plant emulsifiers from coconut, jojoba and soy give the product a creamy texture

  • A blend of gamma oryzanol (from rice bran) and Sasa veitchii (bamboo) helps protect hair from UV damage

  • Spicy-citrus aroma features certified organic mandarin, ginger and Australian sandalwood.

I absolutely love both of these products.  The scents are wonderful, and they really improve the coarse texture of my hair and give it manageability. Aveda is committed to the environment, and these products are manufactured in the USA.

Disclosure: I was sent free samples of these products to review. No prior assurances were given as to whether the review be positive or negative.

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Posted by Jennifer Lance at January 22, 2010 1:15 AM

Recent Comments

I just have to comment. It's great that you're reviewing these products, and I like the concept behind Aveda, BUT....although *you* love the smell, you might want to notice how people around you react. Aveda is addicted extremely strong earthy scents. I know of one man who routinely clears elevators wearing the liquid pomade. I had to return two products because the scents made my family nauseous. The liquid pomade was a particular embarrassment because we had to move to a different meeting room because no one could stand to be in a small room with me. This was ONE use and not a huge amount. It took several shampoos to get the smell out. The second product is milder - and I still had a woman cross the room to ask what I was wearing. She liked it (I don't), but I don't want people smelling me across the room! The category of scents they choose is polarizing - it's a love it or hate it kind of thing - which I think is an odd business decision to begin with. But how STRONG the scents are is appalling. It's such a shame.


Posted by: MK at December 25, 2010 3:50 PM
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