Top 30 Natural Food Company Take Overs: Who Really Owns Your Favorite Organic Brand?
I recently had the pleasure of defending one of our favorite natural foods brand to a friend, who mistakenly thought it was owned by a grocery giant. When seeking proof for Nature's Path's independence, I came across the above chart.
Such information is always so disheartening. To discover your favorite organic brand is actually owned by a company you have no faith or confidence in to uphold organic standards can be depressing. From Horizon using feed lots to Silk Soymilk choosing GMO Chinese soy over organic American farmers, rarely does a corporate acquisition mean good things for natural food. Although this chart is two years old, the information is important for consumers to reflect upon thier brand loyalty.
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Posted by Jennifer Lance at October 28, 2010 1:30 AM